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Annual Conference
An engaging three-day event you won't want to miss.
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Advanced Negotiations
In this course, students (pricing, marketing & corporate account executives) will learn to better negotiate with customer executives and customer procurement teams, which across all industries over time are becoming more sophisticated buyers and stronger negotiators. Students will review more advanced topics beyond a traditional negotiations course; this course is intended for executives who already have had some negotiations training.
Attendees will learn:
The evolution of procurement organizations to a 21st century model and implications for suppliers
The buyers’ playbook and the implications for pricing, offering and negotiations strategy
How to assess the buying process and win at competitive bidding
How to assess and use your solution and company value in negotiations
How to identify and combat 16 common buyer games with smart pricing and sales strategies
10 Proven influence strategies from the science of influence and persuasion to use during negotiation process
Mapping the negotiation strategy and preparing to engage
Discounted member price:
495.00
Your price:
695.00
Must be between 0 and 1000000.
You could save:
28.8%
Quantity:
Quantity is required.
Quantity must be a positive whole number.
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